What I learned from class:
Four levels of changes you can make to business systems: automation, rationalization, reengineering, paradigm shift. The risk is higher as the change is more radical. We should take risk into consideration when designing business strategy. From team A and team B's presentations, I also learned about problems of Brigadoon Bed & Breakfast and the strategies to improve the company's website.
Four levels of changes you can make to business systems: automation, rationalization, reengineering, paradigm shift. The risk is higher as the change is more radical. We should take risk into consideration when designing business strategy. From team A and team B's presentations, I also learned about problems of Brigadoon Bed & Breakfast and the strategies to improve the company's website.
Relevant Article:
Developing a Bed& Breakfast Business Plan
After having some knowledge about Brigadoon Bed & Breakfast's problems and business strategies, I started to wonder what a business plan should be for this kind of hotel business. Fortunately I found one from the Internet and unfortunately it is kind of out dated. In this business plan, 13 steps are listed to be considered and executed, including to determine and research the market, to develop a plan to meet laws and regulations, to develop a financial plan, and etc. However, it doesn't mention to build up a business information system. A good information system can dramatically improve a B&B business basically in that it collects, and process customer data to optimize decision-making and enhance customer experience. To develop the information system, a lifecycle of planning, analysis, design, development, testing, implement and maintain should be completed.
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